Build powerful partnerships that drive loyalty, profit, and growth.
Your most valuable customers deserve more than great service — they need strategic partnership. This Key Account Management: Best Practices course gives you the frameworks, tools, and confidence to identify, develop, and protect your top-tier accounts.
Across five intensive days, you’ll learn to segment and select key clients, map stakeholder relationships, build value propositions that resonate, and lead high-performing account teams. Gain the skills to transform relationships into long-term business growth — while blocking competitors and positioning yourself as a trusted advisor.
Short Description:
A 5-day intensive course for sales and marketing professionals ready to master the art and science of managing high-value clients strategically.
Keywords: key account management training, customer retention, B2B relationship management, account planning, consultative selling, strategic partnerships.
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