We All Need Help to Realize What We Want Most.

Over 25 years of experience of teaching and practicing Marketing, Customer Experience (Cx), Consultative Selling and Brand Building

Services offered


Strategic Account Management

The optimal deployment of scarce resources to generate the greatest possible returns. We offer Consultancy, Training and a number of proprietary tools to assist



We offer Consultancy and training in any aspect of marketing (including Digital Marketing)



General Corporate/Business Strategy, as well as Marketing a


Customer Experience (Cx)

Market Segmentation, Customer Personas, Value Creation and capture


Consultative Selling Skills

From ‘just another salesperson’ to Trusted advisor. Proven skills and techniques to take your sales relationships to another level and lock in real and lasting value



Tools, Downloads and other resources to help you train your teams


Digital Transformatio

Training and Consultancy in how to embrace the latest technologies to deliver real and enduring customer value.


Finance for the non-Financial

We have developed a fun and competitive board game simulation-based training course to teach the major points of finance to no-financially minded managers

Main Services


One-on-one / CEO Coaching

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Business Coaching

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Workshops & Seminars

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What Clients Are Saying

Fred is a great teacher, communicator and role model. He can convert a complex concept into simple to understand, easy to follow steps. His teaching and communication skills make high a highly valued asset in any sales training situation. He is of high integrity and works very well in a matrixed, team environment. I would recommend Fred without hesitation.

Simon S – Healthcare Executive

Fred’s training sessions are always extremely well received. His experience, skills and great sense of humour make him a leader in his field.

Heather B – Speaker, Author and Trainer

I am pleased to recommend Fred to any company that require an intelligent professional who always has the clients interests at heart. I have worked on many projects with him and found him to be extremely hard working always dilligent and innovative.
I also found that Fred would always had a ‘can-do’ attitude and would bring a positive feeling into any team.

BRIAN L – Consultant

Fred and I were fortunate to work with and build a great team of people at Bard during our tenure at that company.

As a business leader and strategist Fred was outstanding and the results were in the same vein.

I enjoyed Fred’s contribution to the business both as a leadet and as a peer in the industry.He has exceptional business skills and an ability to relate to the entire organisation.

Paul D – Executive
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